From Pot to Popular

Karson Humiston: What cannabis recruiting can tell us about market trends and mainstream acceptance

Episode Summary

In recent years, legal cannabis has become one of the fastest-growing industries and job creators in this country. So, how did this previously unconventional industry start attracting mainstream talent and employing some of the most advanced tech-driven recruitment platforms? Karson Humiston, the Founder, and CEO of Vangst, started her recruiting firm early into the legalization movement and has witnessed the evolution of the industry’s hiring trends since the very beginning. She dives into how market demands have shaped recruiting practices, how she was able to attract funding from mainstream investors, and what she believes cannabis companies can do to specifically address social injustice.